Intellectual Property and the Law of Ideas

Intellectual Property and the Law of Ideas

by Kurt M. Saunders, J.D., LL.M. 

“Valuable ideas take many directions—ideas for new or improved products, marketing strategies, advertising slogans, manufacturing processes, television show formats and movie plots, to name a few.”

“The law of ideas is the area of law involving employees, customers, inventors, and authors, who submit ideas capable of being reduced to practical application to business. It is a somewhat amorphous amalgam of contract law, property law, and tort law precedents that has been stitched together by courts over the years.”

Now there’s a book which pulls it all together.

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The Shareholder Value Myth

The Shareholder Value Myth: How putting shareholders first harms investors, corporations, and the public

by Lynn Stout

Business schools and law schools teach that the purpose of a corporation is to maximize shareholder wealth. “Shareholder wealth, in turn, is typically measured by share price—meaning share price today, not share price next year or next decade.” Lynn Stout (1957-2018), who was a business law professor at Cornell, makes the case that this is both untrue and harmful.

“United States corporate law does not, and never has, required directors of public corporations to maximize either share price or shareholder wealth… State statutes similarly refuse to mandate shareholder primacy… As long as boards do not use their power to enrich themselves, the [business judgment rule] gives them a wide range of discretion to run public corporations with other goals in mind, including growing the firm, creating quality products, protecting employees, and serving the public interest. Chasing shareholder value is a managerial choice, not a legal requirement.”

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Nolo’s Quick LLC

Nolo’s Quick LLC: All You Need to Know About Limited Liability Companies

by Anthony Mancuso

“The limited liability company (LLC) is a relatively new business ownership structure that combines the best features of the corporation and the partnership. It gives small business owners corporate-style protection from personal liability while retaining the pass-through income tax treatment enjoyed by sole proprietorships (the legal term for one-person businesses) and partnerships.” LLC owners are called members.

To determine if an LLC is the best fit for your business, the author explains the advantages and disadvantages of various business structures in comparison to LLCs, including sole proprietorship, general partnership, limited partnership, C corporation, S corporation, RLLP, Series LLP, L3C, and benefit corporations. Continue reading “Nolo’s Quick LLC”

101 Things I Learned in Law School

101 Things I Learned in Law School

by Vibeke Norgaard Martin with Matthew Frederick

Vibeke Norgaard Martin is a lawyer who has practiced commercial litigation and civil rights law. She has also taught law at U.C. Berkeley. Here are some of her insights on how to think like a lawyer.

“Honesty and truthfulness are not the same thing. Being honest means not telling lies. Being truthful means actively making known the full truth of a matter. Lawyers must be honest, but they do not have to be truthful… Counsel may not deliberately mislead the court, but has no obligation to tell the defendant’s whole story.”

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Intellectual Property Law

intellectual-property-law-saunders

Intellectual Property Law: Legal Aspects of Innovation and Competition

by Kurt M. Saunders, J.D., LL.M.

Intellectual Property Law covers trade secrets, patents, copyrights, trademarks, the right of publicity, protecting intellectual property internationally, and best practices for the handling of unsolicited ideas. Selected cases illustrate the legal theory with real-world conflicts, and explain the legal precedents established by the courts.

Although written as a business-school textbook, this book would also be a pertinent reference for professionals in a range of industries in the knowledge economy. Awareness of the law can help executives protect their rights and stay out of trouble.

In a global economy, how do you fight counterfeit products? What can you do about gray market sales? The chapter on international aspects explains the relevant treaties, notably the TRIPS Agreement, as well as the role of the WTO and the ITC.

What happens when a small business, which has been using a common law trademark for 50 years, is sued for infringement by a newer company which has registered the trademark with the USPTO? The answer is that concurrent use is allowed until the federal trademark owner competes directly. One of the purposes of trademark law is to prevent confusion in the mind of the consumer as to the origin of the product. Continue reading “Intellectual Property Law”

Contracts in the Real World

contracts-in-the-real-world

Contracts in the Real World: Stories of Popular Contracts and Why They Matter

by Lawrence A. Cunningham, J.D.

In this highly-informative book, Lawrence Cunningham explains contract law by analyzing contemporary cases, many involving well-known names such as Lady Gaga, Conan O’Brien, Eminem, Michael Jordan, Frank and Jamie McCourt, JP Morgan Chase, and Sprint. The author is a law professor at George Washington University. Continue reading “Contracts in the Real World”