Cash Flow Surge: 101 No-Cost and Low-Cost Fast-Action Strategies to Boost Your Cash Flow

Cash Flow Surge: 101 No-Cost and Low-Cost Fast-Action Strategies to Boost Your Cash Flow

by Alastair Thomson

In college I took a course called Small Business Finance. The main thing I remember from this course is the emphasis on “cash flow, cash flow, cash flow.” Alastair Thomson is an accountant who has been a CFO and CEO of several businesses in the U.K., across variety of industries. He wrote this book for owners of small and medium-size businesses. While cash flow and profit are not the same thing, many of the ideas in the book can improve both.

The 101 chapters cover suppliers and expenses, customers and revenue, staffing and procedures, communication, insurance, logistics, contracts, and technology. Here are some snippets: Continue reading “Cash Flow Surge: 101 No-Cost and Low-Cost Fast-Action Strategies to Boost Your Cash Flow”

The Shareholder Value Myth

The Shareholder Value Myth: How putting shareholders first harms investors, corporations, and the public

by Lynn Stout

Business schools and law schools teach that the purpose of a corporation is to maximize shareholder wealth. “Shareholder wealth, in turn, is typically measured by share price—meaning share price today, not share price next year or next decade.” Lynn Stout (1957-2018), who was a business law professor at Cornell, makes the case that this is both untrue and harmful.

“United States corporate law does not, and never has, required directors of public corporations to maximize either share price or shareholder wealth… State statutes similarly refuse to mandate shareholder primacy… As long as boards do not use their power to enrich themselves, the [business judgment rule] gives them a wide range of discretion to run public corporations with other goals in mind, including growing the firm, creating quality products, protecting employees, and serving the public interest. Chasing shareholder value is a managerial choice, not a legal requirement.”

Continue reading “The Shareholder Value Myth”

Life Is Tremendous

Life Is Tremendous

by Charlie “Tremendous” Jones

The Corona virus shutdown has been mentally taxing. Daily news reports chronicle the number of new cases and deaths. Many sectors of the economy have come to a screeching halt. 30 million people have applied for unemployment benefits. In that context I wanted to read something light and positive. This 100-page booklet was published in 1968 and has sold more than a million copies. Continue reading “Life Is Tremendous”

Schtick to Business

Schtick to Business: What the masters of comedy can teach you about breaking rules, being fearless, and building a serious career

by Peter McGraw

This book is about applying the wisdom of successful comedians to business management. Topics include targeting your audience and differentiating your brand, the creative process, innovation, diversity, teamwork, and writing skills. Peter McGraw is a behavioral economist, professor, and director of the Humor Research Lab (HuRL). Continue reading “Schtick to Business”

Crushing YouTube: How to Make Money on YouTube and Grow a Channel Fast

Crushing YouTube: How to Make Money on YouTube and Grow a Channel Fast

by Joseph Hogue

This book is full of insights and advice from an experienced YouTube creator, whose channel reached 75,000 subscribers in 18 months, and now has 181,000 subscribers. Joseph Hogue is a Chartered Financial Analyst (CFA) who produces videos on personal finance topics. “These ideas work and they’re the reason 3% of my viewers turn into subscribers versus a ratio of closer to 1.4% or less for most channels.”  Continue reading “Crushing YouTube: How to Make Money on YouTube and Grow a Channel Fast”

How Not to Plan: 66 Ways to Screw it Up

How Not to Plan: 66 Ways to Screw it Up

by Les Binet and Sarah Carter

Packed with insights, this book is a compendium of 66 articles originally published in Admap, “all loosely based on a myth-busting theme.” The word “not” in the book title and each article title is in strikethrough type. The articles are grouped into 9 chapters: Setting Objectives; Product, Price, and Place; Brand and Communication; Research and Analysis; Talking and Thinking Strategy; Who Are You Talking To?; Media and Budgets; Creative Work; and Effectiveness and Evaluation.  Continue reading “How Not to Plan: 66 Ways to Screw it Up”

Beyond the Blue: Artwork and Writing from the Prison Arts Collective

Beyond the Blue: Artwork and Writing from the Prison Arts Collective

This book is a catalog produced in conjunction with an exhibition of artwork created in California prisons. I attended an opening of this traveling exhibition as well as a panel discussion with former participants, teaching artists, and the deputy director of the Prison Arts Collective (PAC). This book is atypical of those normally featured on this site, but I feel it deserves some attention because it presents a perspective from a corner of humanity where voices are normally out of earshot, which may offer some insights into the bigger picture of some of society’s toughest challenges.

I will start with excerpts from the book before making some of my own observations. Continue reading “Beyond the Blue: Artwork and Writing from the Prison Arts Collective”

Agility: How to Navigate the Unknown and Seize Opportunity in a World of Disruption

Agility: How to Navigate the Unknown and Seize Opportunity in a World of Disruption

by Leo M. Tilman and Gen. Charles Jacoby (Ret.)

“The need for agility in business, government and warfare arises precisely from the uncertainty and complexity of the competitive environment.”

I imagine both co-authors of Agility have some battle scars—Tilman from Bear Stearns during the 2008 financial industry crisis and Jacoby from his career in the U.S. Army where he achieved the rank of 4-star general. Kidding aside, this book goes beyond military metaphors and presents a fusion of military and business thinking about risk intelligence and uncertainty as well as a leadership approach that emphasizes truth (as opposed to assumptions), trust, clear communication, and executional dexterity throughout the organization.

Complex adaptive systems “are constantly changing and evolving. They lack centralized control. They are inhabited by a multitude of stakeholders driven by distinct objectives, risk tolerances and modes of operation. These players interact in dynamic tension with one another, alternating between the urge to recoil from and engage in risk-taking and aggression. Their actions and adaptations lead to entirely unpredictable patterns and outcomes.” Continue reading “Agility: How to Navigate the Unknown and Seize Opportunity in a World of Disruption”

Copywriting Made Simple

Copywriting Made Simple: How to Write Powerful and Persuasive Copy that Sells

by Tom Albrighton

This is an excellent introduction to copywriting, offering general advice on the process as well as specific tips for print advertisements, audio and video scripts, sales letters, emails, brochures, and social media posts. The book is divided into three parts: plan your copy, write your copy, and improve your copy. Continue reading “Copywriting Made Simple”