Management Rewired


Management Rewired: Why feedback doesn’t work and other surprising lessons from the latest brain science

by Charles S. Jacobs

This book is applies neuroscience research to the field of management.

The trend in business has been toward making data-driven decisions, but Charles Jacobs explains why using only the logical side of our brain would lead to myopic decisions.  Fortunately, the prefrontal cortex is connected to the amygdala, the portion of the brain which deals with emotion and memory, and this helps us make judgments based on previous experience.   This reminded me of what Jack Welch has written about managing from the gut, which Welch says is basically pattern recognition. Continue reading “Management Rewired”