The Soft Edge: Where Great Companies Create Lasting Success

The Soft Edge: Where Great Companies Create Lasting Success

by Rich Karlgaard

It is noteworthy that a prominent business journalist from Silicon Valley—where technology and IPOs dominate headlines—wrote a book about the human factors of business success. “The yin and yang of effective management has always been about the search for the right spot between data truth and human truth.”

“Hard-edge execution is all about managing exactly to the numbers. The people who live on the hard edge of business are good at making the trains run on time. They focus on profit. Their language is time, money, and numbers. Every company in the world needs these employees.”

“Soft-edge excellence—in trust, smarts, teams, taste, and story—tends to attract loyal customers and committed employees.” Karlgaard says the soft edge is “the heart and soul” of your company. Continue reading “The Soft Edge: Where Great Companies Create Lasting Success”

How: Why How We Do Anything Means Everything…in Business (and in Life)

how

How: Why How We Do Anything Means Everything…in Business (and in Life)

by Dov Seidman

The book is about ethics and reputation, value-based cultures vs. rule-based cultures, and as the author likes to say, “getting your hows right.” There are some valuable messages in the book. Continue reading “How: Why How We Do Anything Means Everything…in Business (and in Life)”