The Insider’s Guide to Book Publishing Success
by Eric Kampmann and Margot Atwell
This book provides insights in to the steps, risks, and numerous decisions involved in publishing a book. There are chapters covering an overview of the publishing industry, the manuscript, production, sales and distribution, marketing and PR, rights, and finance. The final four chapters are short success stories.
“No book should be printed without the advice and assistance of a good editor.” The authors also emphasize the importance of cover copy. “Don’t let the design get in the way or presenting the sales points.” Continue reading “The Insider’s Guide to Book Publishing Success”